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RRM's old logo.
August, 2002. RRM, Inc., an environmental remediation company, wanted to change their logo but retain the familiarity of their old one. The final result preserves the Roman lettering of their former logo, but adds color and two important symbolic elements: 1) The triangle, inner circle, and bolt-like shapes together resemble the covers of small monitoring wells, used at nearly all of RRM's sites to monitor the progress of their remediation efforts. 2) The outer circle and lettering is reminiscent of the official stamps of RRM's geologists and hydrogeologists.
At right is a black and white version created for clarity on faxes.